Xobni + Microsoft: Deal or No Deal
Posted by Bob Warfield on April 21, 2008
Interesting back and forth as Techcrunch reported Xobni signed a letter of intent to be acquired by Microsoft. Apparently there’s been back pedaling since.
Xobni is an extremely valuable strategic property to a couple of entities. Microsoft is one such entity. Acquiring Xobni puts a substantial bloom and modern social features on the near dead rose that was Outlook. Another involved party is LinkedIn. Outlook + Xobni properly managed and developed can create a network like LinkedIn and then some in a very short time.
I’ve recommended in the past that LinkedIn must as a top priority either acquire Xobni or build substantially all of its functionality. This sort of back and forth may bring that theory to the test.