Posted by Bob Warfield on January 29, 2008
As I was commuting today, I found myself wondering what had become of the Kindle? As I’ve written, I love the idea. I didn’t ultimately pull the trigger over the holiday season, largely because I was a subscriber to the theory that it was really a paid beta test and the real Kindle would be version 2.0, a much better product benefiting from all that feedback. I keep checking in every 3 weeks or so on the Amazon site, and Kindle seems perpetually out of stock as well. Is that because:
A) It’s doing fabulously well and they can’t make enough.
B) They don’t want inventory of 1.0 with 2.0 on the way.
C) The device is a dud, Amazon is losing their shirt on it, and they just haven’t cancelled it yet, but they sure don’t want to sell any more.
Along comes an article from Compete to pique my interest. What they had to say is that at least the search interest in Kindle remains steady, that it has completely knocked the Sony reader (which I actually noticed at a bookstore the other day) off the map, and that the demographics are skewed older and richer than normal gadget-buyer demographics. That still doesn’t tell me whether I’d better wait for 2.0, but it suggests the device won’t be cancelled.
Meanwhile, they’re still out of stock. I just checked.